Brandmakers with Áine Dundas, Head of Marketing, EMEA at Notion
Notion's Áine Dundas on why the brand leads with community and small, thoughtful experiences, how formats like Café Notion turn power users into the marketing engine, and what its evolving visual identity says about infinite use cases.
Where Do Brand Leaders Go for Inspiration?
For the first season of Brandmakers, Hannah Bowler spoke to leaders across some of today's innovative brands, such as Notion, Zalando and Pinterest. During each interview she asked where the brand marketers go to reset and refill, and how they keep their minds fresh for new ideas.
Hannah Bowler
How Nike Is Rebuilding Its Universe of Football
Street football, a cast that stretches from Ronaldo to Kim Kardashian, and football positioned as pop culture. Nike’s latest football campaign shows how big brands should start to think "culture-first" when it comes to major sporting events.
Rich Hewes