Watch: Brandmakers with Áine Dundas, Head of Marketing, EMEA at Notion
Notion's Áine Dundas on why the brand leads with community and small, thoughtful experiences, how formats like Café Notion turn power users into the marketing engine, and what its evolving visual identity says about infinite use cases.
Great Brands Need Cultural Curiosity
Long before he was building brands, Squarespace’s Nate Skinner was studying culture through record sleeves and the sprawling web of Britpop‑era music journalism – a habit he now credits with proving that cultural curiosity, more than anything else, is what helps brands find their audience.
Hannah Bowler
The New Media Hire: Why Agencies Now Want Mathematicians, Not Marketers
Media buying has become a numbers game. Now some agencies are tearing up the hiring playbook and recruiting mathematicians, economists and computer scientists over advertising graduates, and betting that curiosity beats a marketing CV.
Hannah Bowler
