Future Makers Live: Insights You Can Use Tomorrow We started The Subthread to spotlight the people shaping what’s next – and to turn great ideas into real-world conversations. This month, we’re bringing the community together for the first time. Branding Marketing Alex Zeevalkink Oct 1, 2025 — 1 min read
There Can Be No Innovation Without Good Leadership Sofia Ryan didn’t set out to be a leader. In fact, she actively avoided it. But this all changed when she realized that innovation rarely fails because of lack of ideas, it fails because of poor leadership. Culture Branding Hannah Bowler Sep 25, 2025 — 4 min read
AI Can Make Images, But Only Humans Can Make Meaning Filmmaker Jonas Hegi is using AI to push creative boundaries at Builders Club, proving that in a world of automated visuals, meaning and originality still matter most. Branding Creativity Hannah Bowler Sep 23, 2025 — 5 min read
Culture Code - Where Art, Design & Tech Collide Introducing Culture Code, my new podcast series for The Subthread. This is where art, design, and technology collide in the wild, and where brands come to take notes. Culture Branding Alex Zeevalkink Sep 23, 2025 — 1 min read